To develop Australia’s first multi-purpose automotive and experience destination. This unique precinct will offer an unparalleled business and leisure hub unlike anything else offered in the market.
If you have an automotive business, BAC wants to find you a home in Australia’s automotive hub.
This unique development has been designed to accommodate a range of activities from experiences, events, research, innovation, retailing and office space all connected by a 2.4 km performance track designed by Mark Skaife and iEDM.
This project will be the first-of-its kind in Australia and the only development with potential for 24/7 operation.
Businesses will enjoy a suite of commercial opportunities that are afforded by the facility, including:
- Leveraging the audience generated by other automotive retailers, experiences and events in the precinct
- Automotive experiences, enjoying a range of features and facilities within the precinct
- Vehicle test drives on the performance track
- Automotive branded and themed events, launches and media events
- Corporate events and functions on and off-track
- Automotive research, innovation and development in a controlled environment
- Unrivalled advertising and marketing within the precinct
- Partnership opportunities with education providers and tertiary institutions
- Fostering advancements in sustainable automotive technologies
- Retailing and branding possibilities that enhance reputation and awareness
For more information please contact David Oatley.